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KPI

KPI, or Key Performance Indicator, is a term used in SEO to refer to specific metrics that measure the success of a website’s search engine optimization efforts. These indicators help businesses track and analyze the effectiveness of their SEO strategies, allowing them to make informed decisions about how to improve their ranking and visibility in search engine results pages.

Some common KPIs in SEO include traffic, engagement, conversion rate, and rankings. By monitoring these metrics, businesses can gain insights into how well their SEO efforts are working and identify areas for improvement. For example, if a website is seeing an increase in traffic but a decrease in conversion rate, it may be time to focus on improving the user experience and design of the site.

KPI tracking and analysis is an essential part of any successful SEO strategy. By staying on top of these metrics, businesses can make informed decisions about how to optimize their site and improve their ranking in search engine results.

Hreflang

Hreflang is a term used in the context of search engine optimization (SEO) to describe the use of the hreflang attribute in HTML. The hreflang

PageRank

PageRank is an algorithm used by Google Search to rank websites in their search engine results. It is named after Larry Page, one of the

Search forms

Search forms are interactive elements on a website that allow users to search for content on the website. Search forms typically consist of a text

URL parameters

URL parameters, also known as query strings or query parameters, are the components of a URL that are used to pass additional information to a

SRCSET

SRCSET is an HTML attribute that is used in the img element to provide a list of different versions of an image, along with their

Black hat SEO

Introduction to Black Hat SEO In the realm of digital marketing, Black Hat SEO holds a notorious reputation. Black Hat SEO refers to aggressive SEO

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