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Prominence

Prominence is a concept that refers to the visibility and the relevance of a web page or a website in the search results, and the ability of the page or the website to attract and engage the users who search for a query. Prominence is an important factor in search engine optimization (SEO), as it is one of the main signals that search engines use to determine the ranking and the visibility of a web page or a website in the search results.

Prominence is an important factor in search engine optimization (SEO), as it reflects the value and the quality of a web page or a website, and the ability of the page or the website to provide the users with the information and the resources that they are looking for. The higher the prominence of a web page or a website, the higher the chances of the page or the website appearing at the top of the search results, and the more likely it is that the users will find and access the page or the website.

To improve and optimize the prominence of a web page or a website, website owners and developers can use various methods and techniques, such as keyword research and optimization, link building, and user feedback, to enhance the visibility and the relevance of the page or the website, and to improve the user experience (UX) and the engagement of the users who access the page or the website.

Overall, prominence is an important factor in search engine optimization (SEO), and it reflects the value and the quality of a web page or a website, and the ability of the page or the website to provide the users with the information and the resources that they are looking for. By improving and optimizing the prominence of a web page or a website, website owners and developers can increase the chances of the page or the website appearing at the top of the search results, and the chances of the users engaging with the page or the website.

Advanced search operators

Advanced search operators are special characters or commands that can be used in a search query to refine or specify the results. These operators are

Top-level domain (TLD)

A top-level domain (TLD) is the last part of a website’s URL, such as .com, .org, or .net. It helps users and search engines identify the type of website they are visiting. TLDs can impact SEO as they can affect a website’s credibility, relevance, and ranking in search results.

CPM (Cost Per Thousand Impressions)

CPM stands for Cost Per Thousand Impressions, which is a common pricing model used in online advertising. It refers to the cost an advertiser pays for their ad to be shown a thousand times to users. CPM is often used in SEO campaigns to measure the effectiveness and cost efficiency of online advertising.

PageRank

PageRank is an algorithm used by Google Search to rank websites in their search engine results. It is named after Larry Page, one of the

Neural matching

Neural matching is a machine learning technique used by search engines to better understand the context and intent behind search queries. It helps search engines deliver more relevant results by analyzing the meaning of words and phrases rather than just matching keywords. This helps improve the overall accuracy and relevance of search results for users.

HTTP vs. HTTPS

HTTP (Hypertext Transfer Protocol) is the foundational protocol used by the World Wide Web for transmitting data between a web server and a user’s browser. HTTPS (HTTP Secure) is an extension of HTTP, incorporating encryption through SSL/TLS to enhance security by protecting data exchanged online from interception or tampering. In the context of SEO, websites using HTTPS are often favored by search engines like Google, potentially improving their search ranking because they are perceived as more secure and trustworthy by users.

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